Entrepreneurs and Depression

Entrepreneurs and Depression

There, I said it. I said it out loud to the world. I am self employed, and I (like a lot of you) don’t always take good care of myself. And a constant stream of that type of behavior often leads to an emotional low point. The problem is, I (like a lot of you) don’t talk about it, or … Read More

Pillars of Branding

In today’s current market, branding is the emotional connection a product creates for consumers. I don’t care for that idea very much. I’m more traditional in that I believe it all starts with visual identity. That’s mostly because the majority of our clients are small businesses who probably can’t afford the full range of our services for a true complete … Read More

10 Podcasts to Motivate Entrepreneurs

One of the hardest things to do when you’re self employed, or an entrepreneur, or just running a side hustle is staying motivated. Posting inspirational memes only provides so much. It might help you feel better, but it probably won’t point you in the right direction. Aw shucks…I’m a fellow, and flattered Ryan. But how do I manage to get … Read More

Free and Easy Steps to Boost Your Site

This is a question we get with every website we build. Every small business we talk to. Every Vice President of Peanut Based Sales, from whatever company does that. It’s a question that is up there with things like Coke or Pepsi, McDonalds or Burger King, Target or Walmart, the Cleveland Browns or a Potato. All of our clients want … Read More

The Politics of Branding

politics of branding

Share this Post So we’re in the middle of one of the most divisive times our nation has faced in many years. And it’s made a lot of people ask themselves, how did we get here? How did we end up with the elected officials we have in office? How did I already eat that entire helping of chips and … Read More

Creating a Personal Brand

Branding isn’t just for companies anymore. In the current market, more and more people are cultivating personal brands. Even within their own professional fields. Financial advisors, Realtors, Coaches, especially bloggers are getting themselves a personal brand. Anything that can help them stand out in their market. Think about how many Realtors there are in your area. Last time I checked, … Read More

Branding for Your Budget

We’re Bringing Branding Back. How We Brand for Small Businesses. Author: Dan Craddock September 13, 2017 Branding, in it’s current state, is all about an emotional connection between a consumer and a product or business. The days of visual identity, deliverables, a handshake, and a promise are fading in most markets. So how do small businesses like yours create that emotional … Read More

Nonprofit Brand Guide

nonprofit-brand

Building a Brand for a Nonprofit Author: Dan Craddock August 28, 2017 Developing a brand for a nonprofit is one of the harder tasks in the design world. As well as the nonprofit world. It’s not just about deciding what your company voice is and creating that atmosphere with logos, colors, deliverables, and social media. With the standard commercial brand … Read More