Embarking on a logo design journey is an exciting yet unpredictable process. At Metro Nova Creative, we understand that creativity can sometimes be elusive, and client preferences may not always align perfectly with the initial concepts provided. In this post, we shed light on our approach when clients find themselves facing the dilemma of not resonating with any of the logo designs presented in the first round.
The Standard Offering:
Typically, our team at MNC kicks off the logo design process by presenting clients with two or three distinct logo designs. This initial variety aims to capture different aspects of the client’s vision and brand identity, providing a solid foundation for further exploration.
What if None of the Designs Hit the Mark?
In the creative realm, it’s not uncommon for a client to express dissatisfaction with the initial logo concepts. It’s important to remember that creativity is subjective, and finding the perfect match on the first try can be challenging. However, at Metro Nova Creative, we’ve devised a solution for such situations.
Our Unique Approach:
In the rare event that none of the presented logo designs meet the client’s expectations, we assure our clients that they are not stuck with a logo they dislike. Our commitment to client satisfaction goes beyond a one-size-fits-all approach.
Switching to a Flexible Billing Model:
To address the situation, we offer a flat-rate package deal for logo designs. If, for any reason, the three initial designs fall short of expectations, we open up a dialogue with the client. Understanding that the creative process is iterative, we work collaboratively to identify the reasons behind the mismatch.
Transitioning to an Hourly Billing Model:
Once we’ve pinpointed the issues and discussed potential solutions, we seamlessly transition to an hourly or project-based billing model. This flexibility allows us to adapt our approach to better align with the client’s evolving needs and preferences.
Communication is Key:
Throughout this process, open communication is paramount. We value our clients’ input and actively seek to understand their vision. By fostering a transparent and collaborative environment, we aim to turn any initial challenges into opportunities for growth and refinement.
At Metro Nova Creative, we recognize that the creative journey is dynamic and occasionally unpredictable. Our commitment to client satisfaction extends beyond the first round of logo designs. In the rare event that the initial concepts miss the mark, we pivot seamlessly to a solution-oriented approach, ensuring that the final result aligns perfectly with your vision. Your satisfaction is our priority, and we’re here to navigate the creative process with you every step of the way. Hear Dan talk about this more:
